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Lakes Bathrooms launches ultra-clear PureVue glass without charge

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Shower enclosure specialist, Lakes Bathrooms, has launched PureVueHD, an optically superior, low-iron glass that appears entirely clear. This new high quality glass is being offered as standard on shower enclosures, doors and bath screens in both its Classic and Coastline Collection, so no incremental charge will be made for this high-end, ultra-clear look.

PureVueHD has minimal iron content, meaning that the glass appears clear, rather than having the green tinge that is visible in standard glass. This is because very high transmission levels, of around 90 per cent, enable as much light as possible to pass through PureVueHD glass, making everything viewed through it appear lighter and brighter. With standard glass the iron content reduces light transmission, which creates the green hue that tints everything viewed through it and is particularly noticeable on the edges of the shower enclosure, door or bath screen.

According to Lakes Bathrooms, this dramatically clearer glass allows the bathroom’s colour palette to be viewed with untainted accuracy. It likens the difference in colours, sharpness and enhanced clarity that PureVueHD makes in the bathroom to the vivid quality brought to the living room by high definition TV.

Whilst low-iron glass can cost as much as 50 per cent more due to the higher grade of silica that it demands, Lakes Bathrooms is supplying it as standard; without adding to its prices. So this visual luxury is now part of all products in its Classic and Coastline collections (excluding only the Mirror range).

Enthusing about this innovation, managing director, Robin Craddock, explains “Given how much care goes into the design and finish in any bathroom, it’s frustrating to see décor tainted by the green shade in standard glass. So we are excited to introduce PureVueHD ultra-clear, low-iron glass, which allows the real beauty of the bathroom to be seen perfectly clearly. We are introducing it as standard and bearing the incremental cost ourselves, to ensure that this clarity and quality is readily available, effortless to choose and essential to specify.”

The choice of PureVueHD products includes shower enclosures, shower doors and bath screens, with over 40 styles. The latest walk-in ranges are included, plus heavier thickness glass, which shows even more strongly the contrast between standard ‘green’ and this new ultra-clear glass.

Adding to the glass clarity, Lakes Bathrooms continues to treat both sides of its Classic and Coastline products with stay-clean AllClear® coating as standard, it says to maximise the clear PureVueHD advantage. This high performance coating is applied during manufacture and its repellent properties ensure that these products require less cleaning than standard bathrooms surfaces.

Lakes_Block_RGBPureVueHD products start from £145.00 plus VAT and are detailed in the latest catalogue from Lakes Bathrooms. For more information or to find the nearest stockist visit www.lakesbathrooms.co.uk.

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